Impact of Destination Image on Tourists Satisfaction: A Case Study of Lake Bunyonyi Kigezi.

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dc.contributor.authorTumwebaze, Ambrose
dc.date.accessioned2024-12-28T16:56:36Z
dc.date.available2024-12-28T16:56:36Z
dc.date.issued2024
dc.description.abstractThis study aimed at the impact of destination image on tourist satisfaction. A case study of Lake Bunyonyi in the Kigezi region. Destination image is a perception people have of a certain place in an area. Tourist satisfaction is the experience and services the tourists get after getting to the destination you have visited. They inform, interpret, educate, interact, and communicate with tourists about the destination, its history, culture, local/host community, and the nature of the destination. The objectives of the study were to find out the cognitive image of tourist satisfaction. To find out the effects of a cultural image on tourist satisfaction. To establish the effects of an economic and social image on tourist satisfaction around Lake Bunyonyi within kigezi region. A population of 64 respondents was targeted, however, a sample size of 37 was used. Research methods that questionnaire method and interview guide were used a researcher constructed a relevant and straight-forward questionnaire for great ease of respondents. The findings on the impact of destination image on tourist satisfaction. There is limited research examining the relationship between its destination image and the satisfaction levels of tourists. The knowledge may hinder efforts to optimize the destination's appeal and enhance the experience of visitors.
dc.identifier.citationTumwebaze, Ambrose (2024). Impact of Destination Image on Tourists Satisfaction: A Case Study of Lake Bunyonyi Kigezi. Kabale: Kabale University.
dc.identifier.urihttp://hdl.handle.net/20.500.12493/2559
dc.language.isoen
dc.publisherKabale University
dc.rightsAttribution-NonCommercial-NoDerivs 3.0 United Statesen
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/3.0/us/
dc.subjectImpact
dc.subjectDestination Image
dc.subjectTourist Satisfaction
dc.subjectLake Bunyonyi
dc.subjectKigezi Region
dc.titleImpact of Destination Image on Tourists Satisfaction: A Case Study of Lake Bunyonyi Kigezi.
dc.typeThesis

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